Where a pass-through platform fits between the two
The White Label Rx-versus-direct-portal choice is really breadth versus depth, but it leaves a third option out: a pass-through platform. Both White Label Rx and a direct LifeFile-style portal keep pricing inside their own model — White Label Rx through a negotiated quote, a single portal through that pharmacy's listed cost with no cross-pharmacy comparison. Neither shows resolved per-vial 503A landed cost across every assigned partner at the moment you are quoting a patient.
Fizy Health takes the breadth of a multi-pharmacy platform and adds pass-through pricing: per-vial cost on each catalog and cart line before checkout, with a disclosed facilitation fee at payment. It also batches every patient into one clinic cart, validates SIGs and licensure before you pay, and routes each line to the right LegitScript-certified 503A partner automatically. If your real decision is breadth versus depth and you also want price-before-quote and pre-payment validation, that is the wedge a pass-through platform fills that neither White Label Rx nor a single portal does.